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There are an array of things to do in Japan, with Matsushima sharing quite a few of those!
Nestled on the tranquil coast of Japan’s Miyagi Prefecture, Matsushima is a picturesque town blessed with ethereal beauty and serene charm.
From strolling along its pine tree-lined streets and witnessing the sunrise over the bay to exploring ancient temples and relishing the local seafood cuisine, Matsushima offers an authentic experience that will leave you spellbound.
Without further ado listed below are some of the most fun things to do in Matsushima:
1. Godaido Temple
Godaido Temple is a historical Buddhist temple located in the picturesque town of Matsushima, Japan.
What to see or do: Visitors can enjoy panoramic views of the picturesque bay of Matsushima from the temple’s balcony. Explore the temple’s interiors and appreciate its historic architecture.
Don’t miss: The temple houses a number of beautiful Buddhist statues and art pieces. Don’t miss the splendid view of Matsushima Bay framed by the temple’s iconic red pillars.
Insider travel tips: Visit the temple early in the morning or late in the evening to beat the crowds.
Visitors should also check out the lantern festival held annually in Matsushima Bay, where hundreds of paper lanterns are lit up together to make a beautiful spectacle.
2. Zuiganji Temple
Zuiganji Temple is a historic Buddhist temple located in Matsushima, Japan.
Originally established in 828 and rebuilt in 1609, the temple is known for its stunning architecture, intricate wood carvings, and important cultural artifacts.
What to see or do: Visitors can explore the temple’s main hall, which features stunning artwork and historical displays, as well as a variety of smaller shrines and gardens throughout the complex.
The temple is also home to a number of valuable artifacts, including a collection of tea ceremony tools and a pristine set of samurai armor.
Don’t miss: One of the highlights of a visit to Zuiganji is the chance to view the temple’s unique “hidden” Buddhist images, which are revealed only on special occasions.
Additionally, the temple’s stunning gardens, which feature traditional Japanese landscaping and a variety of rare plants, are not to be missed.
Insider travel tips: To fully appreciate the beauty and history of Zuiganji Temple, consider hiring a local guide or participating in a guided tour.
Visiting early in the morning or during off-peak hours can also help you avoid crowds and fully immerse yourself in the experience.
Finally, don’t forget to bring your camera – the temple’s architecture and artwork provide plenty of opportunities for stunning photos.
3. Matsushima Bay Cruise
Matsushima Bay Cruise is a popular attraction in Japan that takes tourists on a scenic boat tour around the picturesque Matsushima Bay.
What to see or do: During the cruise, visitors can enjoy breathtaking views of the bay’s stunning natural scenery, including over 250 small islands covered in pine trees.
The cruise also takes visitors past historic landmarks such as Zuigan-ji temple and Fukuura Island.
Don’t miss: Don’t miss the opportunity to take some stunning photographs of the beautiful scenery.
Keep an eye out for the iconic red torii gate at Godaido Temple and the unique rock formations on the islands.
Insider travel tips: To avoid crowds, try taking the early morning cruise. Visitors can also opt for a longer and more luxurious sightseeing experience on one of the more upscale boats.
Dress appropriately for the weather and bring a bottle of water to stay hydrated during the cruise.
4. Fukuurajima Island
Fukuurajima Island is a small uninhabited island located in Matsushima Bay, Japan.
What to see or do: Take a boat tour around Matsushima Bay and enjoy the scenic views of hundreds of small islands with lush green forests.
Explore Fukuurajima Island and its beautiful flora and fauna, including cherry blossom trees in the spring.
Don’t miss: The iconic “Two Rocks” formation, where two large rocks have been eroded into unique shapes, is a must-see attraction on Fukuurajima Island.
Insider travel tips: Pack a picnic and enjoy it on the island’s small beach while taking in the surrounding nature. It’s also a great spot for a peaceful and relaxing break from the busier city areas.
Additionally, consider visiting during the autumn season when the leaves on the trees turn a beautiful red and orange color.
5. Entsuin Temple
A Buddhist temple located in the heart of Matsushima, Japan.
What to see or do: Visitors can explore the picturesque temple grounds, which are known for their beautiful gardens and traditional architecture. The temple is also home to several important cultural treasures, including ancient calligraphy and paintings.
Don’t miss: The unique “singing” ceiling of the temple’s main shrine, which is made from a series of hanging wooden boards that produce a melodious sound when tapped.
Insider travel tips: Be sure to visit the temple in the autumn months, when the surrounding trees are dressed in vibrant hues of red and gold.
The temple can be quite busy during peak tourist seasons, so try to visit during off-peak hours if possible.
Additionally, the temple grounds are located within walking distance of several other popular Matsushima attractions, so consider planning a multi-stop itinerary to see all the area has to offer.
6. Kanrantei Tea House
Kanrantei Tea House is a historic tea house located in the scenic Matsushima Bay of Japan.
It was built in 1620 by Date Masamune, a feudal lord, as a place to view the full moon and appreciate the beautiful scenery of Matsushima.
What to see or do: Visitors to Kanrantei Tea House can enjoy traditional Japanese tea and sweets while taking in the stunning view of the bay and its many islands.
The tea house has both indoor and outdoor viewing areas, and visitors can also explore the surrounding garden.
Don’t miss: Don’t miss the opportunity to watch the sunset from Kanrantei Tea House. The views are spectacular and unforgettable.
Insider travel tips: Be sure to arrive early in the day to avoid crowds. The tea house can get busy, especially during peak tourist season.
Also, don’t forget to remove your shoes before entering the tea house, as is customary in Japanese culture.
7. Matsushima Fish Market
Matsushima Fish Market is located in Matsushima Bay, one of Japan’s three most famous scenic spots.
What to see or do: At the market, visitors can purchase fresh seafood from local fishermen and enjoy it as sashimi, sushi or grilled. You can also find ready-to-eat dishes, such as tempura, fried oysters and seafood rice bowls.
Don’t miss: Make sure to try the famous Matsushima oysters, known for their plump and juicy texture.
You can also watch the fishing boats come in and out of the harbor and enjoy the picturesque views of the bay.
Insider travel tips: – The market is most busy in the morning, so come early for the freshest catches.
8. Oshima Island
Oshima Island is a small, scenic island located off the coast of Matsushima Bay in Miyagi Prefecture, Japan.
What to see or do: Visitors can enjoy a leisurely stroll or hike around the island to take in the stunning views of Matsushima Bay.
You can also explore the island’s dense forest, climb to the top of Mount Oshima for panoramic views, and visit the Oshima Island Shrine.
Don’t miss: One of the highlights of Oshima Island is the stunning view of the sunset over Matsushima Bay. It is a breathtaking sight that you won’t want to miss.
Insider travel tips: – Take plenty of water and snacks as there are limited facilities on the island.
9. Matsushima Castle Ruins
Matsushima Castle Ruins is a historic fortress built in the 14th century in the Miyagi Prefecture of Japan.
What to see or do: Visitors can explore the ruins and learn about the castle’s history. The site provides excellent views of Matsushima Bay and the surrounding islands.
Don’t miss: Be sure to see the reconstructed yagura tower, which offers breathtaking views of the bay and surrounding areas.
Insider travel tips: Visit during the cherry blossom season when the area is awash with pink flowers. Wear comfortable shoes, as there is a steep climb up to the ruins.
Bring water, as there are no vending machines near the castle.
10. Otakamori Observation Deck
Otakamori Observation Deck is a scenic viewpoint in Matsushima, Japan, which offers stunning panoramic views of the bay and surrounding islands.
What to see or do: Visitors can enjoy picturesque views of the area while taking a relaxing stroll along the observation deck.
They can also witness the beauty of the bay from different angles by climbing up to the top of the observation tower.
Visitors can take in the beautiful scenery of Matsushima, including the iconic pine-clad islets dotting the bay.
Don’t miss: Don’t miss the chance to take a photo of the iconic red torii gate which is located near the base of the observation tower.
The red torii gate stands in the water and provides a unique and beautiful photo opportunity.
Insider travel tips: It’s recommended to visit Otakamori Observation Deck during sunrise or sunset to get the most incredible views.
There’s a small cafe located near the observation tower where visitors can enjoy some refreshments while taking in the fantastic views.
11. Shimizu An Old Residence
A traditional Japanese house that serves as a museum and cultural site located in the scenic town of Matsushima.
What to see or do: Visitors can explore the rooms and admire the intricate architecture and design of a typical Japanese house from the Edo period.
There are also displays of traditional ceramics, textiles, and other household items that showcase the daily life of the Shimizu family who lived in the house for generations.
Don’t miss: The beautiful garden surrounding the house, featuring a pond and various trees and plants that change with the seasons.
Insider travel tips: Take off your shoes before entering the house and be sure to explore the garden. Visitors can also participate in traditional tea ceremonies and other cultural activities at certain times of the year.
12. Date Masamune Historical Museum
Date Masamune Historical Museum is a museum dedicated to the history and cultural significance of the Date clan, a powerful feudal clan in Japan’s feudal history.
The museum is dedicated to showcasing the life and achievements of Date Masamune, one of Japan’s most influential historical figures.
What to see or do: The museum features a wide variety of exhibits, including historical artifacts, ancient documents, and paintings from the Date clan’s long history.
Visitors can learn about the cultural heritage of the clan, explore the museum’s impressive collection of swords, armor, and other weapons of war, and immerse themselves in the vibrant history of feudal Japan.
Don’t miss: One of the museum’s most popular exhibits is the replica of Date Masamune’s suit of armor, which stands at an impressive 2.
8 meters tall and weighs over 80 kilograms. The museum also has a stunning collection of Date clan helmets, some of which are over 400 years old.
Insider travel tips: Plan to spend at least 1-2 hours exploring the museum’s extensive collection of historical artifacts and exhibits.
Consider hiring a guide to give you an in-depth look at the significance of each exhibit and help you make the most of your visit.
Be sure to visit the nearby Matsushima Bay, which is renowned for its picturesque scenery and serene beauty.
13. Matsushima Beach
Matsushima Beach is a picturesque coastal area located in Miyagi Prefecture, Japan, renowned for its unique pine tree-covered islets that dot the serene bay.
What to see or do: Take a walk along the shore, soak up the spectacular views of the numerous small islands dotting the horizon, and visit the nearby temples, which offer a glimpse into Japan’s religious heritage.
Don’t Miss: Take a sightseeing boat tour around the bay to view the pine tree islets, or hike to the top of Otakamori Hill, a popular viewing point that rewards visitors with a panoramic view of the islets.
Insider Travel Tips: Plan your visit for the morning as Matsushima Beach can get crowded with sightseers in the afternoon and evening. Also, consider taking a local bus instead of driving, as parking can be a challenge in this popular tourist destination.
Finally, bring cash as some local establishments do not accept credit cards.
14. Zuikanji Toy Museum
Zuikanji Toy Museum is a unique museum dedicated to the history and culture of toys in Japan.
What to see or do: The museum has a collection of over 10,000 toys, including antique dolls, toy soldiers, board games, and more.
Visitors can explore the various exhibits that showcase the evolution of toys in Japan, from traditional wooden toys to modern creations.
Don’t miss: Don’t miss the opportunity to see the life-size replica of a 1960s Japanese candy store, which is filled with nostalgic packaging and treats that were popular during that time period.
Also, check out the traditional Japanese toys, including kendama and daruma dolls.
Insider travel tips: The museum is a great destination for families with kids, as there are numerous interactive displays that allow visitors to play with some of the toys.
Additionally, the museum is just a short walk away from the beautiful Matsushima Bay, which is known for its scenic views of the nearby islands.
15. Saigyo Modoshi no Matsu Park
Saigyo Modoshi no Matsu Park is a picturesque scenic park located in Matsushima Bay, Japan.
What to see or do: Visitors can stroll through the park and admire the stunning views of the bay and its surrounding islands.
The park is home to a prominent pine tree, known as the “Saigyo Modoshi no Matsu,” which is said to have been planted by the famous Japanese poet Saigyo.
Other attractions in the park include a small museum dedicated to Saigyo and a tranquil pond filled with colorful koi fish.
Don’t miss: Make sure to take a scenic boat ride around Matsushima Bay to get the best views of the park and the surrounding areas.
Insider travel tips: – The best time to visit the park is during the autumn months when the leaves of the surrounding trees turn vibrant shades of red and gold.