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There are an array of things to do in Japan, with Niigata sharing quite a few of those!
Welcome to Niigata, where the landscape is akin to an elegant painting and the culture is a symphony of history and modernity.
This city nestled on the coast of the Sea of Japan is a treasure trove of experiences, offering a rich tapestry of art, cuisine, and nature.
From the tantalizing scent of freshly caught seafood to the misty mountaintops that stretch far beyond the horizon, Niigata is a sensory kaleidoscope that awaits your exploration.
Without further ado listed below are some of the most fun things to do in Niigata:
1. Sado Island
Sado Island is the sixth largest island in Japan and is located in the Sea of Japan. It is known for its natural beauty, cultural heritage, and traditional performing arts.
What to see or do:
Don’t miss:
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2. Yahiko Shrine
Yahiko Shrine is a Shinto shrine located in the town of Yahiko, Niigata Prefecture, Japan. It was established in the 8th century and is considered one of Japan’s most important shrines.
What to see or do: Visitors to Yahiko Shrine can explore the impressive shrine complex and its beautiful architecture, including the Honden (main hall), which dates back to 186The area is also surrounded by lush forests and offers great hiking trails and scenic views.
Don’t miss: Don’t miss the annual Yahiko Shrine Grand Festival, held in July, which features lively performances, traditional dances, and processions of ornately decorated floats.
Insider travel tips: For a unique experience, visit the shrine at night during the autumn months, when the surrounding trees are illuminated with colorful lights.
Also, be sure to try some of the local specialties, such as Yahiko soba noodles and Yahiko beer, both made with pure mountain spring water.
3. Kiyotsu Gorge Railway
Kiyotsu Gorge Railway is a scenic train ride that takes you through the beautiful Kiyotsu Gorge in Niigata prefecture, Japan.
What to see or do: Enjoy stunning views of the Kiyotsu River and surrounding mountains during the 44-minute train ride through the gorge. The railway features panoramic windows and a glass-bottomed section for a unique perspective of the gorge.
Don’t miss: Be sure to keep an eye out for the Namari no Iwa (Slug Rock) and the Ichinokurasawa (First Valley) suspension bridge, both of which are popular photo spots along the route.
Insider travel tips: Visit during the autumn season (late October to mid-November) to experience the vibrant fall foliage.
If you plan on taking photos, try to secure a seat on the right side of the train for the best views.
Additionally, there are hiking trails and hot springs in the area for those who want to extend their visit.
4. Echigo Hillside Park
A sprawling park in the foothills of the Echigo Mountains.
What to see or do: Visitors can take in the stunning natural beauty of the area while exploring the various gardens, hiking trails, and picnic areas.
In addition, the park is home to several playgrounds, a petting zoo, and an adventure ropes course.
Don’t miss: The Rose Garden, which features over 2,000 species of roses from around the world. Additionally, the park is known for its stunning autumn foliage, which transforms the landscape into a sea of vibrant colors.
Insider travel tips: Make sure to bring comfortable shoes for exploring the park’s many trails and gardens. Also, consider packing a picnic lunch to enjoy in one of the park’s many picturesque picnic areas.
5. Niigata City History Museum
Niigata City History Museum is a museum dedicated to the preservation and exhibition of the history and culture of Niigata City, Japan.
What to see or do: Visitors can explore the various exhibits showcasing the rich history of Niigata, which include archaeological finds, traditional crafts, and historical artifacts.
The museum also features interactive exhibits and displays that offer a unique perspective on the city’s past.
Don’t miss: One of the highlights of the museum is the replica of the Niigata Castle, which offers visitors a glimpse into the city’s feudal era.
The museum’s collection of antique sake bottles and drinking vessels is also worth checking out.
Insider travel tips: – The museum offers free admission to visitors on the first Sunday of every month.
6. Niigata Prefectural Botanical Garden
Niigata Prefectural Botanical Garden is a botanical garden located in Niigata City, Japan.
What to see or do: Visitors can wander around the garden and enjoy the beautiful seasonal flowers and plants.
The garden is divided into different sections, such as a cherry blossom section, rose garden, herb garden, and a traditional Japanese garden.
There is also a greenhouse with a wide variety of tropical and subtropical plants.
Don’t miss: The Niigata Prefectural Botanical Garden is especially famous for its stunning autumn foliage. Visitors should not miss the opportunity to enjoy the beautiful colors of the garden during the fall season.
Insider travel tips: The best time to visit the garden is during late April to early May or in the autumn months of October and November.
It is also recommended to check for special events and exhibitions that are held in the garden.
Visitors are advised to wear comfortable shoes as the garden is quite large and there is a lot of walking involved.
Additionally, there are several benches throughout the garden where visitors can rest and take in the scenic beauty.
7. Niigata Bandaijima Art Museum
The Niigata Bandaijima Art Museum is one of the most prominent art museums in Japan, showcasing a wide range of contemporary art pieces from both Japanese and international artists.
What to see or do: The museum houses over 1000 artworks, including paintings, photographs, sculptures, and installations. Some of its permanent exhibitions include works of well-known artists like Yayoi Kusama, Frank Stella, and Hiroshi Sugimoto.
It also frequently hosts special exhibitions and events.
Don’t miss: Don’t miss the museum’s outdoor sculpture garden, which features works of prominent artists. The garden offers a unique opportunity to appreciate art amidst the natural setting of Bandaijima Island.
Insider travel tips: – Take advantage of the museum’s audio guide to learn more about the artworks and artists.
8. Hakusan Shrine
Hakusan Shrine is a Shinto shrine located in Niigata, Japan.
What to see or do: – Marvel at the grand and colorful entrance gate, or torii, of the shrine.
Don’t miss: – The impressive wooden statue of the god of matchmaking and love, which is believed to help single people find their soulmates.
Insider travel tips: – Hakusan Shrine can be accessed by bus or car from central Niigata. The journey takes approximately 30 minutes.
9. Myoko Kogen Ski Resort
A popular ski resort located in Niigata Prefecture, Japan, known for its excellent powder snow and long ski runs.
What to see or do: Skiing and snowboarding are the main attractions here, with over 20 courses for skiers of all levels. The resort also offers activities such as snowshoeing, snowmobiling, and sledding.
Don’t miss: The view from the top of the mountain is breathtaking, especially on clear days when you can see all the way to the Sea of Japan.
Insider travel tips: Be sure to try the local cuisine, especially the famous rice and seafood dishes.
Additionally, avoid visiting during Golden Week (late April to early May) and long weekends, as the resort can get crowded during these times.
Finally, consider staying at one of the many traditional Japanese inns (ryokans) in the area for an authentic cultural experience.
10. Minato Sato Museum of Dolls and Folkcrafts
The Minato Sato Museum of Dolls and Folkcrafts is a fascinating museum located in Niigata Prefecture, Japan. It is dedicated to the preservation and display of traditional Japanese dolls and folk crafts.
What to see or do: Visitors to the museum can admire a wide range of intricately crafted dolls and other traditional Japanese handicrafts. The collection features both historical and contemporary works, with pieces from different regions of Japan.
Many of the dolls are dressed in traditional clothing, providing a glimpse into Japanese culture.
Don’t miss: One of the highlights of the museum is the Hina Matsuri exhibit, which features an impressive display of Hina dolls – colorful dolls that are associated with the Japanese celebration of Girls’ Day.
The exhibit includes dolls from different regions of Japan, showcasing the diversity of Hina dolls throughout the country.
Insider travel tips: – The museum is closed on Tuesdays, so plan your visit accordingly.
11. Itoigawa Geopark
Itoigawa Geopark is a UNESCO-certified geopark located in Niigata prefecture, Japan. It covers an area of approximately 1,240 square kilometers and is known for its unique geological and natural features.
What to see or do: Take a walk along the Itoigawa coastline and admire the stunning rock formations and cliffs.
Don’t miss: Be sure to take a scenic train ride on the JR Oito line. The train goes through tunnels and over bridges that showcase the natural beauty of the area.
Insider travel tips: Visit during the spring when the cherry blossoms are in full bloom, or in the summer when the coastline is perfect for swimming.
12. Imayo Tsukasa Sake Brewery
Imayo Tsukasa is a historic sake brewery located in Niigata, Japan.
What to see or do: Visit the brewery to learn about the process of making sake and taste some of their award-winning products.
The brewery offers guided tours to explore the facility and gain insight into the history of sake making in the region.
Don’t miss: Sampling their signature Genshu sake, which is undiluted and has a strong, bold flavor. The brewery also offers limited edition sake that can only be purchased on-site.
Insider travel tips: Book your visit in advance to ensure availability. Visitors can also purchase sake and other souvenirs in the gift shop.
If you have the time, explore the surrounding area and discover other local sake breweries.
13. Niigata Furusato Village
Niigata Furusato Village is a cultural theme park that showcases the traditional rural lifestyle of Niigata prefecture.
What to see or do: Visitors can experience a variety of activities such as rice planting, soba noodle making, and straw craft. The park also has a museum where you can learn about local history and culture.
Don’t miss: Don’t miss the opportunity to try the local Niigata cuisine, including the famous koshihikari rice and fresh seafood from the Japan Sea.
Insider travel tips: Visit during the summer months to enjoy the seasonal beauty of the park’s lush rice paddies and sunflowers.
Take the time to explore the park’s many buildings and exhibits, and don’t be shy to try out the cultural activities offered.
Bring mosquito repellent as the park is surrounded by fields and rivers.
14. Sake breweries along the Ponshu Road
A sake-tasting journey through some of Niigata’s most famous breweries along the Ponshu Road.
What to see or do: Sample delicious sake and observe the traditional brewing process at any of the 10+ breweries along the Ponshu Road.
Don’t miss: The annual Ponshu Matsuri festival, held in early September, which celebrates and showcases the region’s finest sakes with lively parades, tastings, and performances.
Insider travel tips: Book a guided tour to learn more about the history and unique brewing techniques that make Niigata’s sake so celebrated. Sake lovers should consider purchasing a “sake passport” which allows visitors to sample a variety of sakes at participating breweries.
Remember to pace yourself and drink responsibly!