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There are great many things to do in Mexico, and so are in Tequila.
Tequila, the land of blue agave and savory flavors beckons you to explore its cultural treasures and savor its richly distilled delights.
From barrel tasting to agave fields, the charming village offers an assortment of enthralling activities that will leave you enraptured.
So, pack your bags and let’s embark on a tantalizing trip to the heart of Mexico’s tequila country.
Without further ado listed below are some of the most fun things to do in Tequila:
1. Jose Cuervo Distillery
The Jose Cuervo Distillery is a famous tequila distillery located in the town of Tequila, Mexico. Founded in 1758, it is one of the oldest and most popular tequila brands in the world.
What to see or do: Visitors can take a tour of the distillery, which includes a visit to the agave fields, distillery facilities, and aging cellars.
The tour also includes a tequila tasting and a visit to the Jose Cuervo gift shop.
Don’t miss: Don’t miss the agave fields, where visitors can see the iconic blue agave plants up close and learn about the tequila-making process.
Also, make sure to try the Jose Cuervo Reserva de la Familia, a premium tequila that is only produced in limited quantities each year.
Insider travel tips: If you’re planning a visit, be sure to book your tour in advance, as they often fill up quickly. Also, consider visiting during the off-season to avoid crowds and enjoy a more personalized experience.
And don’t forget to bring home a bottle or two of Jose Cuervo tequila as a souvenir!
2. Tequila Herradura Distillery
Tequila Herradura Distillery is a historic distillery located in Amatitán, Jalisco, Mexico, that produces high-quality tequila.
What to see or do: Visitors can take a tour of the distillery to learn about the tequila-making process and the history of the Herradura brand.
The tour includes a visit to the agave fields, the distillery itself, and a tasting of different types of tequila.
Don’t miss: Make sure to visit Casa Herradura, the restored 19th-century house where founder Félix López lived. The house now serves as a museum that showcases the history and culture of tequila making in Jalisco.
Insider travel tips: Book your tour in advance to ensure availability. Wear comfortable shoes, as there is a lot of walking involved.
Buying a bottle of tequila at the gift shop is a great way to bring a taste of Mexico home with you.
Also, consider trying the horseshoe-shaped margarita, a signature drink that pays homage to the brand’s logo.
3. National Museum of Tequila
The National Museum of Tequila is a museum dedicated to the history and cultural significance of tequila, Mexico’s signature alcoholic beverage.
What to see or do: Visitors can explore the museum’s exhibits to learn about the tequila-making process from start to finish, as well as the history and traditions that surround this iconic drink.
The museum also offers tastings, so visitors can sample different types of tequila and learn how to properly enjoy it.
Don’t miss: The highlight of any visit to the National Museum of Tequila is the opportunity to taste some of the finest tequilas produced in Mexico.
The museum’s knowledgeable staff can guide visitors through the tasting process and offer recommendations based on personal preferences.
Insider travel tips: It’s recommended to visit the museum in the morning when it’s less crowded.
Also, if you plan on bringing any souvenirs home, the museum’s gift shop has a great selection of tequila-related items, from shot glasses to decorative bottles.
4. La Rojeña Distillery
La Rojeña Distillery is the oldest distillery in Latin America, located in the town of Tequila, Mexico. It is owned by the famous tequila brand Jose Cuervo.
What to see or do: Visitors can take a guided tour of the distillery to learn about the history and production of tequila.
The tour includes a walk through the agave fields, the distillery with its iconic oven and fermentation tanks, and ends with a tequila tasting.
Don’t miss: One of the highlights of the tour is the chance to see the famous Jose Cuervo aging room, which houses some of the oldest and most valuable tequila barrels in the world.
Visitors also have the opportunity to try exclusive tequila blends not available anywhere else.
Insider travel tips: It’s recommended to book a tour in advance, as they can fill up quickly. Don’t forget to try the delicious margaritas made with La Rojeña tequila at the distillery’s bar.
Finally, visitors can purchase bottles of tequila at the on-site store, perfect for souvenirs or to enjoy a taste of Tequila back home.
5. Casa Sauza Distillery
Casa Sauza Distillery is a historic tequila distillery located in the town of Tequila in the Jalisco region of Mexico. It is one of the oldest tequila producers in the world and has been in operation since 1873.
What to see or do: Visitors can take a tour of the distillery and learn about the history of tequila making, from the agave plant to the bottling process.
See how tequila is still made in a traditional manner and taste the different types of tequilas produced at Casa Sauza.
Don’t miss: Don’t miss checking out the old-fashioned steam engine that is still used to power the distillery. Also, make sure to try Casa Sauza’s premium tequilas, including the Hornitos Black Barrel and the Tres Generaciones Añejo.
Insider travel tips: Be sure to book a tour in advance, as tours often fill up quickly.
If you have time, explore the town of Tequila and its surrounding agave fields to gain a deeper appreciation for the region’s tequila-making heritage.
Finally, consider picking up a bottle or two of Casa Sauza tequila as a souvenir of your visit, or to enjoy on a special occasion.
6. Municipal Market
A traditional Mexican market in the town of Tequila, Jalisco, Mexico.
What to see or do: Explore the market and discover the local handicrafts, food, and souvenirs.
Visit the shops and stands to buy the famous tequila and other regional specialties like dulces de leche (milk candies) and jicama (a crispy root vegetable).
Don’t miss: Sampling the various types of tequila at the market, including añejo, blanco, and reposado.
Insider travel tips: Get there early in the day to avoid crowds and have a better chance to score great deals.
7. Hacienda El Centenario
A historic tequila distillery and hacienda in the town of Tequila, Mexico.
What to see or do: Take a tour to learn about the tequila-making process, explore the hacienda and its beautiful gardens, and taste some of the best tequilas in the world.
Don’t miss: The chance to sample Hacienda El Centenario’s exclusive Extra Añejo tequila, aged for three to five years in French oak barrels.
Insider travel tips: Visit during the harvesting season (November to January) to see the agave fields in full bloom and taste tequila made with freshly harvested agave.
Be sure to explore the town of Tequila, which has a rich history and plenty of local shops and restaurants to discover.
8. Cultural Center Juan Beckmann Gallardo
Cultural center dedicated to promoting the history and tradition of tequila in Mexico.
What to see or do: Visit the museum to learn about the tequila-making process, explore the beautifully landscaped gardens, watch live cultural performances, and sample some of the best tequila in the region.
Don’t miss: The tequila tasting experience, where visitors can sample a variety of tequilas and learn about the different flavors and aromas.
Insider travel tips: Be sure to attend one of the cultural performances, which provide a great opportunity to experience traditional Mexican music and dance.
The center also offers cooking classes, so try to schedule one of these if you have the time. Additionally, the gift shop offers a variety of unique and authentic souvenirs, such as handmade crafts and bottles of tequila.
9. Tequila Express Train
The Tequila Express Train is a unique tour experience that takes visitors on a day trip from Guadalajara to the town of Tequila.
What to see or do: The train ride offers stunning views of the Jalisco landscape that includes blue agave fields, lush green hills, and small villages.
During the journey, passengers are entertained by mariachi bands, folk dancers, and other performers.
At the final destination, visitors can take a tequila factory tour, learn about the tequila-making process, taste some of the finest tequilas, and enjoy a delicious lunch with traditional Mexican cuisine.
Don’t miss: The train ride itself is a highlight of the experience as it takes visitors through some beautiful countryside and is a great way to see the region.
The tour of the tequila factory is also a unique experience that offers visitors a chance to learn about the fascinating history and culture of tequila production.
Insider travel tips: – Book your tickets in advance as they are in high demand.
10. Plaza Principal Miguel Hidalgo y Costilla
Central plaza in the town of Tequila, Jalisco, Mexico.
What to see or do: The plaza is surrounded by historic buildings with colonial architecture and is a hub for cultural events, live music, and markets.
Visitors can also get a taste of tequila at the nearby distillery or enjoy traditional Mexican food at the local eateries.
Don’t miss: The iconic kiosk at the center of the plaza dates back to 1903 and is considered a symbol of Tequila’s cultural heritage.
Also, check out the Parish of Santiago Apostol, a stunning church just steps away from the plaza.
Insider travel tips: Visit during the annual Tequila festival in November to experience traditional music, dancing, and of course, plenty of tequila tastings.
Don’t forget to try a paloma, a refreshing cocktail made with tequila, lime juice, and grapefruit soda, which is a local favorite.
And if you’re looking for a souvenir, be sure to pick up an artesanía, a handcrafted item made by local artisans, as a unique keepsake of your visit.
11. Church of Santiago Apostol
The Church of Santiago Apostol is a historic church located in the heart of Tequila, a town in the state of Jalisco, Mexico.
What to see or do: Visitors can admire the unique architecture and ornate details of the church, which was originally built in the 17th century but has undergone several renovations.
The interior of the church features beautiful murals and a stunning altarpiece.
Don’t miss: One of the most notable features of the Church of Santiago Apostol is its bell tower, which is visible from throughout the town of Tequila.
Be sure to also check out the church’s courtyard, which provides a peaceful escape from the busy streets of the town.
Insider travel tips: – Be respectful when visiting the church, as it is an active place of worship.
12. Casa Tequilera Hacienda San Jose del Refugio
Casa Tequilera Hacienda San Jose del Refugio is a tequila distillery located just outside of the town of Tequila in Mexico.
What to see or do: Visitors can take a tour of the distillery and learn about the process of making tequila, from the agave fields to the bottling line.
There are also tasting rooms where visitors can sample different varieties of tequila.
Don’t miss: Don’t miss the chance to try the award-winning tequila produced at the distillery, including the Gran Orendain and Tequila Orendain brands.
Insider travel tips: – If you’re interested in taking a tour of the distillery, be sure to book in advance as tours often fill up quickly.
13. Parque Natural Los Azules
Parque Natural Los Azules is a protected natural area located near the town of Tequila, Mexico.
What to see or do: Visitors can enjoy a variety of outdoor activities, including hiking, camping, mountain biking, and horseback riding. The park boasts stunning natural beauty, with crystal-clear rivers, lush forests, and cascading waterfalls.
Don’t miss: One of the highlights of the park is the Salto de Los Azules, a breathtaking waterfall that plunges into a natural pool.
Take a dip in the cool and refreshing water and marvel at the beauty of your surroundings.
Insider travel tips: – Be sure to bring sturdy shoes for hiking and water activities.
14. Cava de Oro Distillery
Cava de Oro is a family-owned distillery in the heart of Tequila that produces premium tequila.
What to see or do: Take a tour of the distillery to learn about the tequila-making process and the history of the area. Sample different types of tequila and even purchase a bottle to take home.
Don’t miss: The tasting room, which offers a selection of premium tequilas to try, including the distillery’s signature Extra Anejo, aged for five years in oak barrels.
Insider travel tips: – Check the distillery’s website for tour hours and prices.
15. El Agave Tequila Museum and Restaurant
The El Agave Tequila Museum and Restaurant is a stunning cultural and culinary destination in San Diego that showcases the extraordinary heritage, craftsmanship, and flavors of tequila.
What to see or do: Visitors can immerse themselves in the fascinating history of tequila and its production, with exhibits and displays highlighting the different types of agave plants, the various stages of the distillation process, and the diverse styles and regions of this iconic Mexican spirit.
Don’t miss: The tasting room, which offers a spectacular selection of over 2,000 premium tequilas, ranging from old favorites to rare and exclusive vintages.
The restaurant also offers a delectable menu of authentic Mexican cuisine made from fresh, locally sourced ingredients.
Insider travel tips: Book a tequila tasting or a tour of the museum in advance to ensure availability, especially during peak season.
Be sure to try some of the restaurant’s signature cocktails and dishes, such as the sizzling fajitas or the spicy ceviche.
The outdoor patio offers stunning views of the surrounding hills and valleys, making it a perfect spot for a romantic dinner or a lively group gathering.